Description
Your Toll-Free number verification was rejected because the messaging use case involves age-restricted products or services, but an appropriate age verification process was not demonstrated. Messaging from this Toll-Free number is blocked until a compliant age-gating method is implemented and approved.
For age-restricted content, carriers require proof that users meet the minimum age requirements before they are allowed to opt in to SMS messaging. Without a verifiable age-gate, consent is considered invalid.
Possible Causes
This issue occurs when age verification is missing or insufficient, including:
- No age-verification step included in the opt-in flow
- An overly simple method (such as a single “Are you 18+?” checkbox)
- Age verification mentioned in the submission but not shown or documented
Possible Solutions
To resolve this issue:
- Implement a robust age-verification process appropriate for the content
- 21+ for alcohol-related messaging
- 18+ for other age-restricted products or services
- Use acceptable verification methods, such as:
- Requiring users to enter their full date of birth (MM/DD/YYYY)
- Using a third-party age-verification service
- Provide clear evidence of the age-verification process in your submission
- Ensure age verification occurs before the SMS opt-in for restricted content
